Our Story: A Legacy Stitched in Love

Brynels began not with a storefront, but with the steady hum of a sewing machine in a family home in Birmingham. Founder and Creative Director, Vivean Viola Pomell grew up surrounded by fabrics, thread, and the gentle craftsmanship of her late mother, Brynel Stone a gifted seamstress who ran a small cottage industry with grace and grit.

"My mother didn’t just sew clothes," Vivean recalls, "she stitched love into every piece. She showed me what it means to create something beautiful with intention."

Inspired by her mother’s legacy, Vivean launched Brynels to honour that spirit. The name itself is a tribute. Every heritage hat and handcrafted piece carries with it a whisper of that origin, of resilience, creativity, and the quiet dignity of handmade design. Today, Brynels is more than a millinery label. It is a celebration of heritage, womanhood, and the art of being seen.

What We Offer

Brynels specialises in bespoke hats and designer hats for women who appreciate the finer details. Our collections range from:

Fascinators and bridal headpieces for elegant affairs

Mother of the bride hats and society ready creations

Vintage hats for women with timeless silhouettes

Custom hats (UK and international orders welcome) tailored to fit your style and story

Men’s styles, including beanies, baker boy caps, porkpies and more, all crafted with the same refined touch

Casual range and alterations

From fine silks and velvets to sinamay and sustainable materials, we use only premium textiles to shape hats that are as comfortable as they are commanding. Every piece is slow fashion in its truest form crafted by hand, never rushed, and made to last.

Free delivery for all orders above £120
Free delivery for all orders above £120
Free delivery for all orders above £120
Free delivery for all orders above £120
Free delivery for all orders above £120
Free delivery for all orders above £120
Free delivery for all orders above £120
Free delivery for all orders above £120
Free delivery for all orders above £120
Free delivery for all orders above £120
Free delivery for all orders above £120
Free delivery for all orders above £120
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Frequently Asked Questions

What types of services and products does Brynels offer?

How can I order a bespoke hat, and how long does it take?

Can I rent a hat instead of buying one?

What’s Brynels’ approach to sustainability?

How should I care for my Brynels hat?

What is your refund or return policy?

Where can I learn more about Brynels and its mission?

How can I get in touch with Brynels or stay updated?

Get your handcrafted millinery today with 25% discount applied